Available from August
Ich bin Surendar Ravi
AI X Design | Framer & Webflow Expert | GTM
Master's student in UX Management & Design, with experience in UX, Webflow, GTM strategy, AI, and digital marketing.
40+ Happy clients
My tech stack
Figma
Framer
Webflow
Rive
Blender
Trello
ChatGPT
Claude
Web Development
Brand Design
Web Apps
3D Design
UX / UI Consultation
Surendar Ravi
AI X Designer | Webflow & Framer Expert | GTM
My work history
FTA Global
Freelance Webflow Developer
2025-Present
Cyces Innovation Labs
GTM Consultant
2025-2025
Cyces Innovation Labs
Webflow Developer
2023-2025
Show all
I didn't wake up one day wanting to become a UX designer.
I simply loved creating things.
That curiosity took me from graphic design to coding, from websites to products, from India to Germany.
Along the way I discovered something important:
Design isn't about making things look beautiful.
It's about making life a little easier for someone else.
Today I spend my time designing AI products, building digital experiences, and constantly learning something new. When I'm away from the screen, you'll probably find me lifting weights, taking long walks, or wondering how everyday things could be designed just a little better.
My story is still being written, and that's my favorite part.
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Subscribe via stripe & start requesting through my trello board.
Request
Request whatever service I offer, from branding to web design.
Receive
Receive your design within 48 hours on average.
Pause or cancel anytime
Slots available
Skip the agency markup and work directly with an experienced designer.
One flat monthly rate for unlimited design requests. Ideal for ongoing design requirements.
/ month
No contracts or commitments
Pause or cancel anytime
Multiple Brands
Unlimited requests
Avg 48 hour turnaround
Framer development
Comprehensive design services for any project scope. Ideal for one-time design needs or individual tasks.
Clearly defined scope
Fixed timeline
3 revision rounds
Milestone updates
01
How long does a typical project take to complete?
Project timelines vary based on complexity. A simple project might take 2-3 weeks, while more comprehensive designs can take 1-2 months. I will provide a specific estimate after our initial consultation.
02
Can you work with my existing brand and designs?
Absolutely! I'm experienced in working with established brands. I will ensure all new designs align perfectly with your existing brand identity and style.
03
What makes your design process unique?
My process stands out due to our collaborative approach. I involve you at every stage, ensuring the final product truly reflects your vision while benefiting from my expertise.
04
Do you offer ongoing support after the project is completed?
Yes, I provide post-project support. This includes minor adjustments and answering questions about your new designs for up to 30 days after delivery. If there's a need for longer support, we can discuss a retainer.
05
How do you handle confidentiality and intellectual property rights?
I take confidentiality seriously. All client information and project details are kept strictly confidential. Upon project completion, you'll own full intellectual property rights to the final designs.
AI X Design | Framer & Webflow Expert | GTM
Master's student in UX Management & Design with experience in UX, Webflow, GTM strategy, AI, and digital marketing.
UX Research
UI Design
Product Design
User Flows
Wireframing
Prototyping
Information Architecture
Design Systems
Interaction Design
Accessibility
Webflow
Framer
HTML
CSS
JavaScript
CMS Architecture
Responsive Design
Go-To-Market Strategy
SEO
Conversion Rate Optimization
Presentation Skills
Design Thinking
Human-Centered Design
Usability Testing
Color Theory
Typography
UX Design
User Research
Product Thinking
Critical Thinking
Collaboration
Visual Design
UX Research
UI Design
Product Design
User Flows
Wireframing
Prototyping
Information Architecture
Design Systems
Interaction Design
Accessibility
Webflow
Framer
HTML
CSS
JavaScript
CMS Architecture
Responsive Design
Go-To-Market Strategy
SEO
Conversion Rate Optimization
Presentation Skills
Design Thinking
Human-Centered Design
Usability Testing
Color Theory
Typography
UX Design
User Research
Product Thinking
Critical Thinking
Collaboration
Visual Design
UX Research
UI Design
Product Design
User Flows
Wireframing
Prototyping
Information Architecture
Design Systems
Interaction Design
Accessibility
Webflow
Framer
HTML
CSS
JavaScript
CMS Architecture
Responsive Design
Go-To-Market Strategy
SEO
Conversion Rate Optimization
Presentation Skills
Design Thinking
Human-Centered Design
Usability Testing
Color Theory
Typography
UX Design
User Research
Product Thinking
Critical Thinking
Collaboration
Visual Design
UX Research
UI Design
Product Design
User Flows
Wireframing
Prototyping
Information Architecture
Design Systems
Interaction Design
Accessibility
Webflow
Framer
HTML
CSS
JavaScript
CMS Architecture
Responsive Design
Go-To-Market Strategy
SEO
Conversion Rate Optimization
Presentation Skills
Design Thinking
Human-Centered Design
Usability Testing
Color Theory
Typography
UX Design
User Research
Product Thinking
Critical Thinking
Collaboration
Visual Design
UX Research
UI Design
Product Design
User Flows
Wireframing
Prototyping
Information Architecture
Design Systems
Interaction Design
Accessibility
Webflow
Framer
HTML
CSS
JavaScript
CMS Architecture
Responsive Design
Go-To-Market Strategy
SEO
Conversion Rate Optimization
Presentation Skills
Design Thinking
Human-Centered Design
Usability Testing
Color Theory
Typography
UX Design
User Research
Product Thinking
Critical Thinking
Collaboration
Visual Design
PROJECTS
CVAI – AI Resume Optimization Platform
Designed an AI-powered platform that helps job seekers create ATS-friendly resumes, generate personalized cover letters, analyze job descriptions, identify skill gaps, and manage their complete job application journey.
FTA Global – Webflow Development
Led the continuous redesign, optimization, and maintenance of FTA Global's enterprise website to modernize the digital experience, improve usability, and support the company's expanding AI, SEO, and digital marketing services.
TESTIMONIALS
Surendar was a key part of our GenAI Embed and SnapMenuAI websites. He is super-fast, highly adaptive, and consistently creative with strong UX and UI instincts. He takes ideas quickly, turns them into clean, user-friendly designs, and i
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Josh Praveen
GenAI Embed
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MY STORY
Try moving things around :)
I didn't wake up one day wanting to become a UX designer.
I simply loved creating things.
That curiosity took me from graphic design to coding, from websites to products, from India to Germany.
Along the way I discovered something important:
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CAREER LADDER
Freelance Webflow Developer @ FTA Global
Aug 2025 — Present
Partnered with FTA Global, a digital marketing agency specializing in AI, SEO, and growth engineering, to continuously improve and maintain their enterprise Webflow website. The role focused on UX improvements, scalable Webflow implementation, and supporting the company's evolving digital strategy.
Key Responsibilities
Led the redesign and optimization of the existing Webflow website while preserving the established brand identity.
Improved user experience by refining information architecture, visual hierarchy, typography, spacing, and navigation.
Designed responsive layouts to ensure seamless experiences across desktop, tablet, and mobile devices.
Developed reusable Webflow components and CMS structures to support scalable content management.
Added new landing pages, service pages, event pages, and marketing sections based on business requirements.
Maintained website consistency through structured design systems and reusable sections.
Optimized website performance, responsiveness, and page loading speed.
Worked closely with stakeholders to translate evolving business goals into production-ready website updates.
Implemented conversion-focused improvements including strategic CTA placement and clearer service messaging.
Provided continuous maintenance, troubleshooting, and rapid iteration without disrupting the live website.
Key Achievements
Successfully modernized an enterprise marketing website while maintaining brand consistency.
Created scalable Webflow structures that simplified future content updates.
Improved usability and conversion opportunities through UX-driven design decisions.
Delivered ongoing feature enhancements and maintenance in a fast-paced agency environment.
Technologies
Webflow • CMS • UX Design • Responsive Design • SEO • Performance Optimization • Landing Pages
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GTM Consultant @ Cyces Innovation Labs LLP (Fwdslash AI)
Apr 2025 — Aug 2025
Worked directly with founders and early-stage startups to define and execute Go-To-Market strategies. Combined product thinking, growth marketing, customer research, and positioning to help businesses launch products efficiently and improve market adoption.
Key Responsibilities
Developed end-to-end Go-To-Market strategies for startup products and digital services.
Conducted customer, competitor, and market research to identify growth opportunities.
Defined product positioning, messaging frameworks, and ideal customer profiles.
Planned multi-channel acquisition strategies across organic, paid, partnerships, and outbound channels.
Worked with cross-functional teams across product, design, and marketing to align launch strategies.
Assisted startups in validating product-market fit and refining value propositions.
Supported demand generation activities through landing page optimization and marketing initiatives.
Participated in growth experiments and launch planning for new products.
Helped optimize customer acquisition funnels and conversion strategies.
Contributed to product growth discussions by balancing business goals with user experience.
Key Achievements
Supported multiple startup GTM initiatives.
Improved launch planning using lean growth methodologies.
Collaborated across design, marketing, and product teams to accelerate product launches.
Gained hands-on experience in startup growth strategy and product commercialization.
Technologies
Product Strategy • GTM • Marketing Strategy • Positioning • Growth • Customer Research • AI Products
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Webflow Developer @ Cyces Innovation Labs LLP (FreshBoost)
Mar 2023 — Jan 2025
As a Webflow Developer at FreshBoost, I collaborated with designers, marketers, and clients to build scalable, high-performance websites for startups and international businesses. My responsibilities extended beyond development into UX optimization, client communication, and team leadership.
Key Responsibilities
Designed and developed responsive, pixel-perfect websites using Webflow from Figma designs.
Built scalable CMS architectures, reusable components, and style systems to simplify future content management.
Improved website usability by implementing responsive layouts, accessibility best practices, and user-centered design principles.
Optimized website performance through image optimization, clean Webflow structures, and SEO best practices.
Worked directly with domestic and international clients to gather requirements, propose UX improvements, and deliver production-ready websites.
Managed multiple website projects simultaneously while maintaining quality and meeting deadlines.
Collaborated closely with designers and marketers to improve landing page conversions and marketing campaigns.
Conducted quality assurance testing across devices and browsers to ensure consistent user experience.
Mentored junior developers and helped teammates obtain Webflow and Framer certifications.
Organized and delivered internal workshops and public webinars on Webflow, Framer, and modern no-code development.
Contributed to demand generation initiatives alongside the marketing team by creating landing pages and campaign assets.
Key Achievements
Successfully delivered multiple production-ready Webflow websites for global clients.
Reduced development time through reusable component libraries.
Improved website responsiveness and performance across multiple projects.
Led client communications for design and development projects.
Helped establish Webflow best practices within the development team.
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UI/UX Designer Trainee @ Zimozi Solutions
Mar 2022 — Aug 2022
Assisted senior designers in creating wireframes, user interfaces, and interactive prototypes.
Supported UX research, usability improvements, and design validation activities.
Designed user interfaces following established design systems and brand guidelines.
Collaborated with developers to ensure accurate implementation of designs.
Gained practical experience in user-centered design, interaction design, and design thinking methodologies.
Technologies
Figma • Adobe XD • Wireframing • Prototyping • UX Design
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Junior UI/UX Designer @ GoWebEz
Jan 2022 — Mar 2022
Designed responsive website interfaces and landing pages for client projects.
Created wireframes, mockups, and visual assets for web applications.
Collaborated with developers to deliver user-friendly digital experiences.
Supported usability improvements through iterative design and stakeholder feedback.
Built a strong foundation in UI design, layout composition, typography, and design collaboration.
Technologies
Figma • Adobe XD • UI Design • UX Design • Responsive Design
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